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Watsonville · every August

Watsonville Strawberry Festival 2027

Watsonville's cherished downtown celebration of the Pajaro Valley strawberry harvest: free admission, carnival rides, a kids' fun zone, live entertainment, and every strawberry treat imaginable, on the first weekend of August.

Usually held
August, every year
Where
Downtown Watsonville, Watsonville

Quick questions

When is Watsonville Strawberry Festival?
Usually held in August. This year's exact dates appear above as soon as the organizer announces them.
Where is it held?
Downtown Watsonville, Watsonville.
Is it good for kids?
Watsonville Strawberry Festival is a San Francisco Bay Area family guide — it is picked with kids in mind. The event listing above shows age guidance when the organizer provides it.

Dates for the next edition are usually announced closer to August. Until then, see what's on this weekend in San Francisco Bay Area.

Updated October 25, 2026 — this guide refreshes whenever the organizer announces dates.

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